Perhaps the largest vertically integrated hemp firm in the U.S. was formed in 2020 when CPG brand Kadenwood acquired Colorado-based supplier EcoGen. Garrett Bain is president of EcoGen and a veteran of the hemp CBD supply business. Natural Products Insider senior editor Todd Runestad sat down with Bain to discuss:

• The evolving Asian markets, and how Australia is a stepping stone to Asia.
• Specifics around the “complicated” regulatory environment in Canada.
• How the European market improves the quality of U.S.-grown hemp.

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